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Discover why hosts Tom and Wes transitioned from Instagram to X as they unpack their social media strategy shift in this thrilling episode of the Legacies podcast. Dive deep into the cannabis industry with insights on Seth Rogen's Houseplant exiting the Canadian market, and learn from Owen Allerton of Highland Cannabis about the pitfalls of predatory data deals. Plus, honor the enduring impact of Lisa Bigioni from Stok'd Cannabis. This episode is a can't-miss for anyone passionate about the evolving landscape of social media and the cannabis industry. Tune in to stay informed and ahead of the curve!

SOCIALS:

The High Flyer: https://twitter.com/thehighflyerca

Stok'd: https://twitter.com/stokdcannabis

Highland Cannabis: https://twitter.com/highlandkw

Chapters: 

0:00 Intro

03:55 Dodgy Data Deals

06:11 !@#$ Instagram

11:50 The High Flyer Swag

12:13 Owen Allerton of Highland Cannabis

40:33 Seth Rogen's Houseplant

46:29 Welcoming Lisa Bigioni

48:05 Lisa's First Experience

52:05 The Origins & Story of Stok'd

1:14:35 Franchising Stok'd

1:18:19 Creative Marketing & Angry Butterfly

1:32:30 Lisa On The Illicit Market

1:35:55 Lisa's Opinion on Data Deals

1:38:35 Gavin's Question For Lisa

1:41:35 Lisa's Quesion For Our Next Guest

1:42:00 Stok'd Giveaway

1:43:42  Wrapup